Advertising, Editorial & Commercial Photographer in Melbourne, Australia

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Nursing and Midwifery Brand Library Photography

By February 21, 2017July 29th, 2018Commercial Photography, News

Nurse with patient - Nursing and hospital commercial photography by Image Workshop, Melbourne commercial photographers

Real nurses, real patients, real interactions.

We recently shot a series of brand library images for the Nursing and Midwifery Board of Australia.  We spent two days shooting on location in two Melbourne hospitals capturing real nurses, real patients and real interactions.

We shot a mix of ‘hero’ photography featuring nurses and midwives and also secondary still life images. When shooting a commercial photography brand library it’s always important to get a range of imagery – while the ‘hero’ shots of people & faces are obvious must-haves, the abstract and still life shots are equally useful in design & print collateral as background plates or design support imagery.

Here’s a few of our favourite images from the shoot.

Midwife commercial photography by Image Workshop, Melbourne commercial photographers

Premature baby in NICU commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers   Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers   Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers   Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers   Hospital commercial photography by Image Workshop, Melbourne commercial photographers

Hospital commercial photography by Image Workshop, Melbourne commercial photographers

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